📖Jim Rogers

Sell Discipline Rules

🌿 Intermediate★★★★★

Follow pre-defined sell criteria without emotion.

💬

Have clear, pre-defined sell criteria. Sell when: your thesis is broken, valuation is fully realized, or a significantly better opportunity appears.

— Hot Commodities,2004

🏠 Everyday Analogy

A process is like a pilot checklist: discipline prevents simple mistakes when pressure rises and keeps outcomes more repeatable.

📖 Core Interpretation

Jim Rogers advocates a repeatable process: define criteria, execute consistently, and review decisions against evidence. Process quality drives outcome consistency.
💎 Key Insight:Disciplined selling prevents emotional decision-making.

AI Deep Analysis

Get personalized insights and practical guidance through AI conversation

❓ Why It Matters

Without process, there is no reliable feedback loop. Structured execution and review improve decision quality over time.

🎯 How to Practice

Run a decision loop of research, thesis, execution, and post-mortem; document assumptions and update playbooks with evidence, not hindsight bias.

⚠️ Common Pitfalls

Having opinions without execution criteria
Reviewing outcomes but not decisions
Abandoning rules during volatility spikes

📚 Case Studies

1
Avoiding U.S. Financials, Favoring Emerging Asia (2007)
Rogers publicly criticized U.S. credit excesses, sold most U.S. assets, and boosted stakes in emerging Asian markets and commodities.
✨ Outcome:Protected capital during the 2008 crisis; emerging Asia and commodities rebounded strongly in the following recovery.
2
Asian Financial Crisis Currency Bets (1998)
Rogers highlighted Asian economies with strong supply fundamentals amid collapsing demand, buying depressed currencies and equities in countries like South Korea.
✨ Outcome:Positions appreciated significantly as regional demand recovered and markets re-rated over the next several years.

See how masters handle real scenarios?

30 real investment dilemmas answered by legendary investors

Explore Scenarios →