Quality at a Fair Price
"The ideal investment is a high-quality business purchased at a fair price. Quality compounds wealth; fair prices protect capital."
Seek quality businesses at fair prices.
Read Full Analysis →John Clifton "Jack" Bogle (May 8, 1929 – January 16, 2019) was an American investor, business magnate, and philanthropist. He founded The Vanguard Group in 1975 and created the first index mutual fund available to individual investors, revolutionizing the investment industry. Bogle is credited with pioneering low-cost investing and championing the rights of individual investors against Wall Street's high fees....
"The ideal investment is a high-quality business purchased at a fair price. Quality compounds wealth; fair prices protect capital."
Seek quality businesses at fair prices.
Read Full Analysis →"Never invest in a business you cannot explain in simple terms. If you can't describe why a company is valuable, you don't understand it well enough to own it."
Only invest in what you can explain simply.
Read Full Analysis →"Look for investments where a specific catalyst will unlock value. Without a catalyst, even cheap stocks can remain undervalued indefinitely."
Identify specific catalysts that will unlock value.
Read Full Analysis →John Bogle has 3 key principles on stock picking. The most important one is "Quality at a Fair Price" — The ideal investment is a high-quality business purchased at a fair price.
John Bogle applies stock picking through several key principles including "Quality at a Fair Price" and "Understand Before Investing". These principles guide practical investment decisions and have been tested across decades of market cycles.
John Bogle's approach to stock picking is distinguished by a focus on long-term thinking and fundamental analysis. With 3 specific principles in this area, John Bogle provides a comprehensive framework that investors at any level can study and apply to improve their decision-making.