#1
Management Integrity
"Does the management have unquestionable integrity? Management that misleads shareholders will eventually mislead investors."
Management integrity is non-negotiable for long-term investors.
Read Full Analysis →
Philip Fisher📌 Business Quality
Philip Fisher's Business Quality Rules
Philip Arthur Fisher (September 8, 1907 – March 11, 2004) was an American stock investor and author, best known as a pioneer of growth investing. His investment firm, Fisher & Co., founded in 1931, managed client funds for nearly seven decades. Fisher is renowned for his "scuttlebutt" method of research – gathering information about companies by talking to customers, suppliers,...
5 principles·Business Quality
5 Key Business Quality Principles
#2
Worthwhile Profit Margins
"Does the company have a worthwhile profit margin? Growth without profit is meaningless."
High profit margins indicate pricing power and efficiency.
Read Full Analysis →#3
Sales Organization
"Does the company have a strong sales organization? Great products mean nothing if they can't be sold effectively."
Superior sales execution converts innovation into revenue growth.
Read Full Analysis →#4
R&D Effectiveness
"Does the company have an above-average research and development program that can continue to develop products that will sustain its growth?"
Continuous innovation is essential for maintaining competitive advantages.
Read Full Analysis →#5
The Fifteen Points
"Before buying any stock, evaluate the company against fifteen key criteria covering growth potential, management quality, and competitive position."
Systematic criteria prevent emotional and impulsive investment decisions.
Read Full Analysis →Frequently Asked Questions
What are Philip Fisher's key business quality principles?
Philip Fisher has 5 key principles on business quality. The most important one is "Management Integrity" — Does the management have unquestionable integrity? Management that misleads shareholders will eventually mislead investors.
How does Philip Fisher apply business quality in practice?
Philip Fisher applies business quality through several key principles including "Management Integrity" and "Worthwhile Profit Margins". These principles guide practical investment decisions and have been tested across decades of market cycles.
What makes Philip Fisher's approach to business quality unique?
Philip Fisher's approach to business quality is distinguished by a focus on long-term thinking and fundamental analysis. With 5 specific principles in this area, Philip Fisher provides a comprehensive framework that investors at any level can study and apply to improve their decision-making.
